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About Genuity

With clients like Imperial Select, Dis-Chem and KFC, we have developed ourselves as a market leader and are positioned for rapid growth and expansion.

We have built strong partnerships with finance giants like First National Bank and Barloworld and are able to leverage these to the benefits of all customers.

Our competitive edge - moving us forward

We offer customers a comprehensive range of financial and risk management services which, when combined serve to achieve growth and success for our clients who rely on us to get it right. We get to the point, pay attention to details and always offer advice which aims to help you achieve balance and operational and financial success.

What Genuity can offer you

Genuity is a corporate institution that operates in three dominant sectors: advisory, funding and risk management.

We offer financial planning, management and consulting services which fall under our advisory or consultancy division and risk management, insurance and employee benefits which fall under our risk management division.

Business funding with Genuity

Genuity offer invoice discounting, leasing finance and structured business funding through our funding division. We offer competitive rates and fees, excellent customer service with great attention to detail, quick turnaround times and a long term business relationship that is mutually beneficial and leads to rapid growth.

Interest Rate

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In a Nutshell

Our business loans can fuel your business growth

Whether you're interested in our industry-leading risk management services or would like to find out more about our business financing options our dedicated staff members are here to meet with you and discuss your problems, needs and all possible solutions with expertise and professionalism that gets things done.

Contact us for immediate assistance and evaluation

Genuity is proud to be the advisor of over 200 South African owned and operated SME's and are open to taking on new customers who fit our customer profile and can benefit from our range of products and services. If you're looking for affordable invoice discounting we can offer you a business loan of up to 80% of your existing invoices, flexible leasing financing and structured funding designed for maximum growth.

How can I increase my chances of being considered for a business loan?

The best thing you can do if you want to be considered for a business loan is to try to spend the profits you make as less as possible. While this might prove to be difficult since running an enterprise needs certain purchases, there are certain sacrifices you can start to make.

At the end of the day, you are the entrepreneur and you have to do whatever it takes to protect your credit profile. Having a good credit profile will come in handy when you are applying for credit in the future. If you are not certain about having the money to pay off your business loan, it is better and actually safer to not apply for a business loan.

I am having financial difficulties

Should you encounter financial problems that might give you a problem with paying your loan in time, please notify us as soon as possible. Don’t wait until it is too late to inform us as there will be little to nothing we can do at this stage. There will be an additional charge you will have to pay for missing payment on your business loan.

Eligibility & Requirements

Other Products & Services

  • Funding 
  • Rosk Managment

Customer Reviews & Testimonials

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Contact Details

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 Physical Address

  • Suite 204, 41 Richefond Circle, Ridgeside Office Park, Kwa-Zulu Natal, Umhlanga, 4391, South Africa

 Postal Address

  • PO Box 818, Umhlanga Rocks, Kwa-Zulu Natal, 4320, South Africa